Gekko Group, a customer experience and shopper marketing agency specializing in CE and luxury brands, enhances shopper journeys and increases sales.
Gekko, a customer experience and shopper marketing agency specialising in CE and luxury brands, enhances the shopper journey to increase a brand's sales.
Brand X, a global tech leader, had a need with retail partners. Successful programs and campaigns created and delivered by Gekko enabled a development of our partnership to other areas and markets, including physical retail, contact centers, trade, and wholesale channels, engaging both resellers and consumers.
To support these activities, we've developed products and services, including immersive digital learning and engagement platforms using gamification and rewards for Retail Sales Advisors (RSAs). Our in-house studio creates all video and training content for both virtual and in-person sessions. We also manage the incentive and reward program for RSAs and Contact Centre Sales teams, including the Brand Champion Program, product seeding, staff incentives, POS, and warehousing, backed by a Gekko-developed Brand X Swag portal. For shopper engagement, Gekko designs and manages consumer promotions and competitions with digital microsites to complement campaigns that engage.
Gekko has applied our strong physical retail experience to e-commerce, offering an integrated omni-channel approach to expand our reach. Our e-commerce solutions focus on brand performance and presence on third-party platforms, using our Gekko Web Services (GWS) for tailored metrics, online auditing, and merchandising. Beyond traditional retail, Gekko can also create experiential initiatives, including events, exhibitions, roadshows, festivals, and the full implementation of a branded, sustainable pop-up store.
Gekko enable brands to do more than merely ‘Field Marketing’, we become an extension of our brand's sales and channel marketing teams to create effective solutions that create rewarding connections across all channels.